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Artists' Development

artist management  |  artist & market development
album & career strategy  |  project management
what we do

Folky / roots agile free-thinking support for artists and organisations through collaborative projects, strategic planning, delivery, teamwork, and more.


Working with artists and organisations from the widest folk, roots and singer/songwriter genres, we pride ourselves in being free-thinking, effective, resourceful, resilient, creative, and fun to work with.


We are well-networked, experienced, and trusted in the UK and abroad; we have a flexible approach to working with a wide range of partners, and a history of success with both large-scale and smaller projects.

We work with interesting and dynamic clients and partners, and are passionate, understanding & generous, and above all open-minded on everything we work on.


More formally....

Artists - support for artists at all levels of their creative and professional careers; identifying, creating, and taking appropriate opportunities.
Including individual album strategy and campaigns, specific market and audience development plans, and more; through to full service artist management

Organisations - support to develop projects and commissions, partnership working, artist development (individuals or larger cohorts), research, evaluation, and more

We have experience of working with a wide range of artists, funders, venues, agents and professional organisations in supporting artists to develop their careers.


Specific areas of support and expertise includes

  • album campaign and release strategy

  • building a UK team and developing the market

  • artist management

  • touring strategy and developing markets and audiences

  • project development and delivery

  • creative development & support

  • showcasing preparation and strategy

  • international development including showcasing and working with international partners & artists

  • forward planning and long term strategy

  • project planning, delivery, and evaluation


We know that not every artist or organisation needs full time support – most need some support with various projects some of the time.  We are happy to work with partners on specific elements or on longer term relationships.


We offer one to one guidance and support with artists and organisations across all elements of career development, and on artist or organisation driven projects.

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